Become a forward deployed engineer

Twelve weeks from your first line of HTML to handing a real client a live site, a working ad campaign and a report they understand. No experience needed.

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12weeks
6builds
₹60,000course fee

Start with week one

Week one ends with a public URL and a GitHub repo with your name on it. Nothing is required before day one.

Talk to our team

Not sure if this is the right course? We'll walk you through the syllabus and what you finish with.

AI tools

The same AI tools that build software will run your research, your models and your numbers

Lovable
ChatGPT Codex
Claude
Google AI Studio
Cursor
GitHub Copilot
v0
Replit
Windsurf
Perplexity
n8n
Hugging Face
Pricing

One plan. Everything included.

01

Tell us you're interested

Leave your name and number — under a minute.

02

We call you back

A short call to check the programme is right for you before anyone pays the fee.

03

Settle the fee and start

₹40,000 in three instalments across the course. The last ₹20,000 is only due once you are placed.

Learn. Build. Ship.

You don’t need a big course to become a developer.

Everything you need to build is here.

AI Forward Deployed Engineer

₹60,000

One fee for the whole course — every module, every build and the client project. Paid in instalments, collected by us directly: no lender, no credit check, no interest.

  • ₹20,000At enrolment
  • ₹10,000End of month 1
  • ₹10,000End of month 2
  • ₹20,000Only once you are placed
  • Twelve weeks, live cohort capped at 25
  • Six shippable builds, each one deployed
  • A real client project, handed over with a monthly report
  • Technical and local SEO, paid ads and conversion tracking
  • A weekly Client Hour — twenty role-played client conversations
  • No prior experience needed — week 1 starts at what a terminal is
  • Live support in English and Malayalam
Request a callback
Nothing is paid online. The team settles the fee and the instalment dates with you directly.
Razorpay
Certificate

Finish with a certificate, not just a folder of code

Every graduate gets a Finrock Academy certificate of completion — proof you shipped six real builds and handed a live project to an actual client.

Finrock Academy

Your Name successfully completed

AI Forward Deployed Engineer

By completing this programme, the learner has demonstrated practical skills in forward deployed engineering — building, ranking and marketing client websites — and has shipped six builds plus a live client project.

Course length89 lessons
Date of issue15 June 2026
Certificate ID: FIN-2026-4C81-7F30-92B5

Sample certificate — yours is issued with your name, date and a unique certificate ID on completion.

How we teach

We don’t teach you to memorise. We teach you to decide.

No syntax drills, no memorising APIs. You work the way engineers actually work now — bringing judgement to a real decision, and letting the agent carry the mechanical part.

01

Describe it

You explain the app you want in plain language — the screens, the data, what it should do. No syntax, no boilerplate.

02

The agent builds it

Codex, Claude Code, Lovable, AI Studio or Kimi writes the code, builds the model or pulls the research together while you watch it take shape.

03

You direct and ship it

You check what it produced against what you know, tell it what to change, and put the result to work. Judgement is the skill — not typing.

The agents you build with

  • ChatGPT Codex
  • Claude Code
  • Lovable
  • Google AI Studio
  • Kimi

You still finish with four deployed applications and a portfolio — you just get there by directing agents rather than writing every line yourself.

Curriculum

Twelve weeks, week by week

12 weeks, 89 topics, six shippable builds and a real client project — all for ₹60,000.

Phase 1 · Build

Weeks 1–4. From what a terminal is to a Next.js business site the client can edit themselves.

Week 01

From Zero to a Page on the Internet

6 topics

Week one starts at “what is a terminal” and ends with a public URL and a GitHub repo with your name on it.

  • Terminal basics, file systems, installing tools
  • How the web works: browsers, servers, DNS, what happens when you hit Enter
  • HTML: structure, semantic tags, forms, images, accessibility basics
  • CSS: the box model, colours, typography, spacing
  • Git and GitHub: save work, undo mistakes, push
  • Deploying to a live URL on day five
You buildA three-section landing page for a local business, live on the internet
Client HourThe first call. What to ask, what to never promise.
Week 02

Layout, Responsiveness, and Looking Professional

7 topics

Flexbox, Grid and Tailwind, plus design judgement for people who are not designers — and AI as a first-draft tool you then fix.

  • Flexbox and Grid — the two layouts that cover 95% of real work
  • Mobile-first thinking; breakpoints; testing on real phones
  • Tailwind CSS: utility classes, components, configuration
  • Spacing scale, type scale, colour restraint, hierarchy
  • Finding and adapting strong references without copying
  • Transitions and tasteful animation; when motion helps and when it annoys
  • AI-assisted design with v0, Lovable or Figma-to-code — then fixing what it gets wrong
You buildShippableA responsive multi-page business site that works on a 360px phone
Client HourPresenting a design. Handling “I don’t like the blue.”
Week 03

JavaScript and Interactivity

7 topics

The language itself, the DOM, and reading an error as information rather than as failure.

  • Variables, types, conditionals, loops, functions
  • Arrays and objects; the methods you'll actually use
  • The DOM: selecting, changing, listening for events
  • Forms: validation, submission, error states
  • Fetching data from an API; async and promises without the jargon
  • Reading a stack trace; using browser devtools properly
  • Errors as information, not failure
You buildAn interactive tool for a business site — booking form, price calculator or filterable services
Client HourEstimating. Why “two days” is never two days.
Week 04

React, Next.js, and Real Applications

7 topics

Components and rendering strategy — treated as an SEO decision, not only a performance one — plus AI coding assistants taught properly.

  • React: components, props, state, event handling
  • Lists, keys, conditional rendering, forms in React
  • useEffect and fetching data
  • Next.js: routing, layouts, server vs client rendering
  • Why rendering strategy is an SEO decision, not just a performance one
  • Connecting a CMS so the client can edit their own content
  • Claude Code and Cursor: planning before generating, giving repo context, reviewing output
You buildShippableA Next.js business site with CMS-managed content the client can update without calling you
Client HourHandover and training. Teaching a non-technical client to use their own CMS.
Phase 2 · Get found and convert

Weeks 5–8. The half that separates this from a generic web bootcamp — a site nobody finds is a hobby.

Week 05

Backend, Data, and User Management

7 topics

Endpoints, Postgres and authentication — enough backend to put a client's leads behind a login.

  • Node and API routes; building endpoints
  • Databases: tables, keys, relationships
  • SQL: SELECT, WHERE, JOIN, GROUP BY
  • Postgres with an ORM; migrations
  • Authentication: login, sessions, protected routes, roles
  • File uploads and image handling
  • Environment variables and never committing secrets
You buildShippableAn admin panel behind a login — leads, enquiries and content in one place
Client HourData and trust. What you're responsible for when you hold a client's customer list.
Week 06

Technical SEO

8 topics

How search engines actually crawl, index and rank — and how to diagnose and fix it on a real site.

  • How search engines crawl, index and rank — the actual mechanics
  • Crawlability: robots.txt, sitemaps, canonical tags, redirects
  • Indexation problems and how to diagnose them in Search Console
  • Core Web Vitals: LCP, CLS, INP — measuring and fixing them
  • Image optimization, lazy loading, bundle size, font loading
  • Structured data and schema markup for rich results
  • On-page: titles, meta descriptions, heading structure, internal linking
  • Rendering strategy revisited — why client-side rendering costs you rankings
You buildShippableRebuild a real, slow, badly-structured live site and deliver a before/after audit with measured numbers
Client HourExplaining SEO to someone who thinks it's magic. Setting realistic timelines.
Week 07

Local SEO, Authority, and Content

7 topics

For a local business the map pack is worth more than domain rating — and beginner link-building is a liability, so it is named rather than taught.

  • Google Business Profile: setup, categories, photos, posts, review strategy
  • Local citations and NAP consistency
  • Local keyword research and location pages that aren't spam
  • Content strategy: what a service business should actually publish
  • Genuine authority: digital PR, directories that matter, partnerships, guest content
  • What not to do — PBNs, bought links, spun content, and how Google catches them
  • Measuring: rankings, impressions, map pack position
You buildA complete local search package for one real business — profile, location page, citation audit, content plan
Client HourSelling ongoing work. Why SEO is a retainer, not a project.
Week 08

Performance Marketing and Conversion Tracking

8 topics

Paid channels, landing pages built to convert rather than to look nice, and tracking that survives contact with a client's own numbers.

  • How paid channels work: auctions, quality scores, bidding
  • Meta Ads: campaign structure, audiences, creative testing
  • Google Ads: search intent, keywords, negatives, ad copy
  • Landing pages built for conversion, not for looking nice
  • Tracking properly: GA4, Meta Pixel, Conversions API, server-side events
  • Attribution basics; why the client's numbers never match the platform's
  • Budget, CPL, CAC, ROAS — the vocabulary clients care about
  • Reading a campaign and deciding what to change
You buildShippableA landing page plus a live campaign with conversion tracking end to end, from click to CRM record
Client HourReporting bad numbers. What to say in month one when the leads haven't come yet.
Phase 3 · Operate and sell

Weeks 9–12. AI lead pipelines, keeping it running at 11pm, and a real client project handed over.

Week 09

AI Lead Generation Pipelines

8 topics

Every competitor teaches a contact form. This week builds a grounded chat agent, qualification and CRM handoff — with guardrails on what it may never promise.

  • LLM APIs: prompts, structured output, cost and latency as constraints
  • Tool calling and the agent loop — enough to build one, not to theorize about it
  • A chat agent that answers from the client's own content, cites sources, and says “I don’t know”
  • WhatsApp and Instagram automation — the channels clients here actually use
  • Lead qualification, enrichment and scoring
  • Routing into a CRM; follow-up sequences
  • Guardrails: what the agent must never say or promise on the client's behalf
  • Checking it works: test cases, monitoring, cost control
You buildShippableAn AI lead pipeline — chat agent, qualification, CRM handoff, notification — deployed and running
Client HourSetting expectations for AI. What it will and won't do, in writing.
Week 10

DevOps, Hosting, and Reliability

9 topics

Domains, VPS, CI/CD, email deliverability and the things that break at 11pm — including what to do when they do.

  • Domains, DNS, SSL, and the things that break at 11pm
  • Vercel and managed hosting; when it's enough
  • VPS: Linux basics, Nginx, deploying by hand, then automating it
  • Docker fundamentals
  • CI/CD with GitHub Actions
  • Email deliverability — SPF, DKIM, DMARC — the invisible thing that kills lead forms
  • Backups, uptime monitoring, error tracking, alerting
  • Security basics: HTTPS, headers, dependency updates, rate limiting
  • Incident response: what to do when a client site goes down
You buildEverything from weeks 4–9 deployed on a VPS with CI/CD, monitoring and backups
Client HourThe 11pm outage call. Communicating during an incident.
Week 11

Client Project Kickoff and the Business of the Work

8 topics

You take on a real client. Discovery, a proposal a non-technical person will sign, pricing, contracts and what a retainer actually is.

  • Discovery: running the first meeting and surfacing the real problem
  • Scoping and writing a proposal a non-technical person will sign
  • Pricing: project vs retainer, what to charge, when to walk away
  • Contracts, deposits, scope change, payment terms
  • Analytics and reporting: a monthly report a client understands
  • Communication cadence and managing expectations
  • Handover and documentation
  • Post-launch support and turning a project into a retainer
You buildA signed scope document and project plan for a real client
Week 12

Ship, Report, and Launch

7 topics

A build sprint, a handover with training and credentials, and the first monthly report delivered to the actual client.

  • Build sprint with daily standups
  • Code review and hardening
  • Client handover: training session, documentation, credentials
  • The first monthly report, delivered to the actual client
  • Portfolio: case studies with real numbers, not screenshots
  • Positioning: freelance, agency or in-house; where the work comes from in Kerala and the Gulf
  • Mock client pitch and technical interview
You buildA live client project, handed over, with a written case study showing measured results

What this course deliberately leaves out

Being explicit is more honest than a syllabus that pretends to cover everything.

  • Mobile developmentCut. An intro-to-mobile week produces nobody who can ship an app and costs a week of SEO or paid-media depth. The React foundation here is what you would build on later if you need it.
  • A standalone ecommerce moduleFolded into weeks 4 and 5. A product catalogue and a checkout is the same skill as an admin panel plus a payment integration; it does not need its own module.
  • Deep computer scienceNo algorithms or data-structures interview prep. This trains for client work, not for a FAANG loop — and week 12 says so to anyone targeting that path.
  • Link buying and grey-hat SEONamed and explained in week 7 so you recognise it, never taught as practice. It gets client sites penalised and the liability lands on you.
  • Agentic AI depthWeek 9 builds one working pipeline. Specialising in AI engineering needs a different, longer programme.

You finish with six live builds and a real client project

Six shippable builds, not exercises — each one deployed and yours to show. Then in weeks 11 and 12 you do it for an actual client.

Week 02

Responsive Business Site

A multi-page business site — home, services, about, contact — that holds up on a 360px phone.

  • Tailwind CSS
  • Mobile-first
  • Live URL

Your tasks

  1. 1Build the layouts in Flexbox and Grid
  2. 2Rebuild it in Tailwind in a quarter of the time
  3. 3Test it on a real phone, not a simulator
Week 04

Next.js Site with a CMS

A business site the client can update themselves, without calling you.

  • Next.js
  • CMS-managed
  • Server rendering

Your tasks

  1. 1Convert static pages into React components
  2. 2Wire a CMS so the client owns their own content
  3. 3Choose a rendering strategy and justify it on SEO grounds
Week 05

Admin Panel Behind a Login

Where the client sees their leads, enquiries and content in one place.

  • Node APIs
  • PostgreSQL
  • Auth & roles

Your tasks

  1. 1Build the endpoints and the database schema
  2. 2Add login, sessions and protected routes
  3. 3Keep every secret out of the repository
Week 06

SEO Rebuild, With Numbers

Take a real, slow, badly-structured live site and rebuild it — then prove it with a before/after audit.

  • Core Web Vitals
  • Schema markup
  • Search Console

Your tasks

  1. 1Diagnose crawlability and indexation problems
  2. 2Fix LCP, CLS and INP and measure the difference
  3. 3Deliver an audit with real figures, not adjectives
Week 08

Landing Page + Live Campaign

A page built to convert, with tracking that works end to end — from the click to the CRM record.

  • Meta & Google Ads
  • GA4
  • Conversions API

Your tasks

  1. 1Build a landing page for conversion, not for looking nice
  2. 2Wire server-side conversion tracking properly
  3. 3Read the campaign and decide what to change
Week 09

AI Lead Pipeline

A chat agent grounded in the client's own content, qualifying leads and handing them to a CRM.

  • Grounded retrieval
  • CRM handoff
  • Guardrails

Your tasks

  1. 1Ground the agent so it cites sources and says “I don't know”
  2. 2Qualify, score and route leads into the CRM
  3. 3Set guardrails on what it may never promise

And four things that prove you can deliver

Produced alongside the builds, because shipping the code is only half of what the role is judged on.

01

A discovery brief

Notes from a scoping conversation turned into what will be built, what won't, and why.

02

A demo that lands

A walkthrough built to answer the question the customer actually asked, not to show every feature.

03

An agent integration

One of your products wired to a real tool or API through an agent, with guardrails you set.

04

Handover documentation

What you built, how it runs, and what breaks it — written so somebody else can take it on.

Our approach

Why choose Finrock Academy

The traditional way

Most routes into software start with months of theory before you build anything anyone can use — and none of them put you in front of a customer.

  • Months of syntax and theory before your first real project
  • Tutorials you follow along with but never ship
  • You learn the tools, not how to deliver a product
  • Nothing at the end you can actually show someone

How you learn at Finrock

You build from the first week. AI-assisted tools carry the heavy lifting while you learn what you are actually shipping — and who you are shipping it to.

  • A public URL with your name on it in week one
  • AI agents do the heavy lifting, you stay in control
  • Six shippable builds, then a real client project
  • Discovery, demos and handover practised, not just mentioned

What you study

  • 01Front endHTML, CSS, Tailwind, JavaScript
  • 02Full stackReact, Next.js, Node
  • 03DataPostgreSQL, SQL, auth
  • 04SearchTechnical SEO, local SEO, Core Web Vitals
  • 05Paid & trackingMeta Ads, Google Ads, GA4
  • 06Run itVPS, Nginx, Docker, CI/CD
See the full curriculum, module by module
Mentors

You build it. Someone experienced is watching over your shoulder.

You learn from people who ship production software for a living — not from a pre-recorded course that cannot answer you back.

Mentor name

Head of Markets Education

Placeholder — replace with the real bio. This card is for whoever leads the markets courses: equities, derivatives, risk and digital assets.

Mentor name

Head of Technology

Placeholder — replace with the real bio. This card is for whoever leads the engineering courses: AI-assisted development, full stack and mobile.

  • Live weekly sessions, plus your questions answered between them
  • Project and portfolio reviews on what you actually build
  • Support in English and Malayalam

FAQs

None. Week 1 starts at what a terminal is, and nothing is required before day one. By Friday of that week you have a public URL and a GitHub repository with your name on it.

The engineer a business calls when they need a website that exists, ranks, runs ads and produces leads — and who can sit across a table and explain it. Build, ship, get found, convert, report, retain.

Twelve weeks, onboarding included. Budget 15 to 20 hours a week: around 10 live plus 5 to 10 independent. Sessions are recorded, there are weekly build reviews, and office hours run daily.

Six shippable builds — a responsive business site, a Next.js site with a CMS, an admin panel behind a login, an SEO rebuild with a measured before/after, a landing page with live conversion tracking, and an AI lead pipeline. Then a real client project in weeks 11 and 12.

Yes. In week 11 you take on an actual client — a local business, an NGO or a family business — and in week 12 you hand the work over with training, documentation and a monthly report. Sourcing those clients is our job, not yours.

HTML, CSS and Tailwind; JavaScript and React; Next.js and Node; PostgreSQL; and deployment on Vercel and a VPS with Nginx, Docker and CI/CD. Alongside those: technical and local SEO, Meta and Google Ads, GA4 and conversion tracking.

No, and that is deliberate. An intro-to-mobile week produces nobody who can ship an app and would cost a week of SEO or paid-media depth. The React foundation here is what you would build on if you take React Native up later.

In three places, each honest about what it is: a design accelerator in week 2, a coding assistant in week 4 — Claude Code and Cursor, taught with planning and code review rather than blind generation — and in week 9 a product you build and sell. It is never sold as a replacement for knowing what the code does.

Every week closes with a 30-minute role-played client scenario tied to that week's technical work: scoping calls, scope creep, explaining why a site is slow, defending a price, reporting bad numbers. By week 11 you have run twenty of them. It is the part most programmes leave to a final module nobody takes seriously.

Capped at 25. It is a live cohort with code review and a real client project, which does not work at scale.

No. There is no algorithms or data-structures prep here — this trains for client work. Week 12 says so plainly to anyone targeting that path.

Classes are conducted in English, with live support also available in Malayalam if you'd prefer it.

Yes. Finrock also runs Odoo, ecommerce, equity trading, forex and crypto programmes — see the courses page. This one is the AI and engineering track, and is priced and enrolled separately.

Nothing is paid online at the moment. The fee is settled with the team and paid in instalments, collected by us directly — no lender and no credit check: ₹60,000 in total, made up of ₹20,000 at enrolment, ₹10,000 at the end of month 1, ₹10,000 at the end of month 2, and a last ₹20,000 only once you are placed.

Now enrolling — Cohort 01

Start building. No experience needed.

₹60,000 for twelve weeks, six shippable builds and a real client project you hand over yourself — and ₹20,000 of it waits until you are placed.

Episode 1 — watch the full class, free

The opening class of the programme, start to finish. No sign-up, no card — pick your language and press play.

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